A little bit about Ifrane
Living in an area like Ifrane, it is hard to tell that one
is in a country that is still developing. Ifrane, Morocco is known as “little
Switzerland” because of its unique European atmosphere which is emitted through
the pointed uniformed rooftops, beautiful parks, and towering pine trees. Over
the weekends and the holiday seasons, the city is engulfed with tour buses and
flashing lights from the cameras of the visitors.
What one has to understand most about this city is that it
holds the prestigious Al Akhawayn University that holds students from the elite
class of Moroccan society that makes up only 5%. Therefore, the hierarchy of
this city starts from- of course- the royal family of which every city and town
in Morocco belongs to, then the power of this particular University dominates.
All the nearby local businesses mainly try to target their two largest
consumers; the tourists and the students of AUI. In addition, with some research
on the zoning laws of Ifrane done through a research paper I had to write for a
Business Writing Class as an exchange student here at AUI, I have come to find
that the zoning laws of this city is very strict, for no large franchises are
able to be established here.
Ifrane proudly makes an effort to maintain their city image
as a non commercialized area with a more local feel. Ifrane, I have to admit,
does a very well job keeping the city look as “natural” as it can to emphasize
the mountainous beauty that the city provides.
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